How G.A. Fabrication Got a $60 CPL Using Kynetic

GA fabrication had no idea how to even start running a funnel for his welding business, so we reached out to help not only get him more leads, but also set up the technical stuff that he didn't understand at all. We helped him by setting up his funnel, follow ups, CRM, and Google Ads to achieve a $60 CPL.

GA Fabrication is a Welder based in Sydney, Australia with a solid business website and Local SEO, so his local area is able to find him when they need a welder. He does every form of welding: metal, aluminum, steel, commercial, mobile, etc.., he was just short on a consistent customer base to use those services.

The issue stems from outside his local area where he comes up past the top 20 in the map pack, meaning he's pretty much invisible to any web search outside of his local area. For Sydney being the huge suburb that it is, that's a TON of leads he could be missing.

To fix such an issue, there are usually two options: play the long-term SEO game and build up to position 3-5 over the next 6 months and push past his local area, or run Google Ads to get even past what even that could get you and become the #1 search result all over Sydney in just a week using Google Ads… and that's the one we went with.

We reached out to GA Fabrication and offered an immediate fix to his issue: running Google Ads. Before we could do this directly though, there are a few foundational things that must be in place. Setting up a proper sales funnel, getting that funnel wired up into GoHighLevel, setting up a bunch of SMS & email automations, and making sure everything is tracked properly. Once those were done, we began our first month Google Ads test run.

The results were very solid for just the first 30 days, and now we're on our way to scaling his budget past the first month to hopefully get even better results. This time since Google has learnt a ton on his audience, I'd hope to see it go up to around 20 conversions with the same ad budget.

If you're in need of a similar experience, be sure to check us out at usekynetic.com. We pretty much help businesses with their marketing operations because let's be honest, not many of us know how to set up landing pages, email campaigns, and other fancy marketing automations. A little bit of help can go a long way!